Amazon PPC Services That Turn Clicks into Customers
Stop wasting ad spend on campaigns that don't convert. Our expert team uses data-driven strategies to scale your sales, lower your ACoS, and dominate the Amazon marketplace.
Maximize Your Amazon SalesTrusted by Global Brands to Scale Their Amazon Presence
The LiveHelpIndia Advantage
We're not just another agency. We are your strategic growth partner, combining proprietary AI with deep human expertise to deliver unparalleled results on the world's largest marketplace.
AI-Powered Optimization
Our proprietary AI tools analyze thousands of data points to automate bidding, discover hidden keywords, and predict performance trends, ensuring your budget is always working its hardest.
Dedicated Amazon Experts
You get a dedicated account manager, a certified Amazon PPC specialist who understands your brand, goals, and the nuances of your product category inside and out.
Radical Transparency
No black boxes. You get clear, comprehensive reports that show exactly where your money is going and the direct impact it's having on your sales and profitability.
Full-Funnel Strategy
We go beyond simple keyword targeting. We build comprehensive strategies covering Sponsored Products, Brands, Display, and DSP to engage shoppers at every stage of their journey.
Proven Process Maturity
With CMMI Level 5 and ISO 27001 certifications, our methodologies are rigorously tested and globally recognized for quality, efficiency, and security. We deliver predictable success.
Flexible Engagement
We believe in earning your business every month. Our flexible models, including a paid 2-week trial, mean you're not locked into long-term contracts. Our results create the partnership.
Deep Competitive Analysis
We don't just manage your account; we dominate your market. We continuously analyze competitor strategies to identify opportunities and keep you several steps ahead.
Global Marketplace Expertise
Ready to expand? We have extensive experience launching and managing successful PPC campaigns across North America, Europe, and Asia, navigating the complexities of each market.
Integrated Support
As a full-service BPO, we can integrate your PPC management with our expert customer support and listing optimization services for a truly seamless Amazon operation.
Our Comprehensive Amazon PPC Services
From foundational campaigns to advanced enterprise strategies, we offer a complete suite of services designed to maximize your visibility, sales, and profitability on Amazon.
Sponsored Products Management
Drive sales for individual listings with highly targeted campaigns. We optimize for visibility on search results and product pages, capturing high-intent buyers at the moment of decision.
- Increase sales velocity for key products.
- Improve organic ranking through a sales halo effect.
- Defend your brand space against competitors.
Sponsored Brands & Video
Build brand awareness and drive traffic to your storefront or custom landing pages. We create compelling headline and video ads that tell your brand story and showcase your product portfolio.
- Boost top-of-funnel brand discovery.
- Increase consideration for your entire product line.
- Achieve higher engagement with captivating video creative.
Sponsored Display Campaigns
Re-engage shoppers on and off Amazon. We use audience and product targeting to reach potential customers who have viewed your products or similar items, keeping your brand top-of-mind.
- Recapture lost sales through effective retargeting.
- Build brand loyalty by staying in front of interested shoppers.
- Cross-sell and upsell related products from your catalog.
Amazon DSP Management
Reach exclusive audiences at scale across Amazon-owned sites, apps, and the open web. Our programmatic approach allows for precise audience targeting to drive awareness and conversions.
- Access audiences not available through standard PPC.
- Build sophisticated, full-funnel advertising strategies.
- Drive traffic to your Amazon listings from external sites.
Comprehensive Keyword Research
We uncover the highest-converting keywords for your products, from broad discovery terms to long-tail, high-intent phrases, ensuring you capture every relevant search.
- Eliminate wasted spend on irrelevant terms.
- Discover untapped keyword opportunities.
- Align ad copy and targeting with customer search intent.
ASIN & Competitor Targeting
Strategically place your products on competitor listings and in relevant categories. We help you win market share by targeting shoppers actively considering alternatives.
- Capture sales directly from your competitors' product pages.
- Increase visibility within your specific product niche.
- Defend your own listings from competitor conquesting.
Advanced Campaign Structure
We build granular, logically structured campaigns that allow for precise control over bidding, budgeting, and targeting, maximizing efficiency and scalability.
- Improve budget allocation and control.
- Gain clearer insights into performance data.
- Easily scale and adapt campaigns as your business grows.
AI-Powered Bid Management
Our systems continuously adjust bids based on performance data, placement, time of day, and conversion probability, ensuring you never overpay or underbid for a click.
- Achieve your target ACoS more consistently.
- Automate thousands of daily bid adjustments.
- React instantly to market changes and competitor actions.
Creative & A+ Content Consultation
Your ads are only as good as your listings. We provide expert guidance on optimizing your product images, titles, and A+ Content to improve conversion rates and ad performance.
- Increase click-through rates from search results.
- Boost conversion rates on your product detail pages.
- Ensure a cohesive and compelling brand message.
Strategic Product Launch
We design aggressive, multi-faceted PPC strategies to support new product launches, driving initial sales velocity and reviews to build a strong foundation for organic growth.
- Gain immediate visibility for new products.
- Accelerate the path to profitability.
- Build crucial early momentum in the Amazon algorithm.
Budget & ROAS Management
We work with you to establish clear goals for your ad spend, whether it's maximizing sales, achieving a specific ROAS, or driving brand awareness, and manage your budget to meet them.
- Ensure your ad spend aligns with your business objectives.
- Get predictable and scalable returns on your investment.
- Make data-driven decisions on budget allocation.
Performance Analytics & Reporting
We provide detailed, easy-to-understand reports that go beyond basic metrics, offering actionable insights into what's working, what's not, and what we're doing next to drive growth.
- Understand the true impact of your advertising.
- Identify trends and opportunities for improvement.
- Maintain full transparency and accountability.
International Marketplace Expansion
Leverage our expertise to launch and scale your brand in new global markets. We handle keyword localization, campaign setup, and compliance for a seamless expansion.
- Tap into new revenue streams worldwide.
- Navigate the complexities of foreign marketplaces.
- Achieve global brand recognition.
Amazon Marketing Cloud (AMC) Insights
For enterprise clients, we leverage AMC to get a deeper understanding of the customer journey, attribution, and audience behavior, unlocking advanced strategic insights.
- Measure the holistic impact of your ad campaigns.
- Understand how different ad types work together.
- Build highly customized and effective audience segments.
Full-Funnel Attribution Analysis
We help you understand the complete customer path to purchase, attributing sales not just to the last click but to the various touchpoints that influenced the decision.
- Justify investment in upper-funnel brand building.
- Optimize your entire marketing mix on Amazon.
- Gain a true understanding of your advertising ROI.
Our Data-Driven PPC Process
A proven, systematic approach to delivering consistent growth and profitability for your Amazon business. We combine strategic planning with relentless optimization.
Deep Dive & Audit
We start with a comprehensive audit of your account, products, and competitors to establish a clear baseline and identify immediate opportunities.
Strategic Roadmapping
Based on the audit, we develop a custom 90-day strategic roadmap with clear KPIs, budget recommendations, and campaign priorities.
Campaign Build & Launch
Our experts build out a granular campaign structure based on best practices, launching with carefully selected keywords and targeting strategies.
Continuous Optimization
This is where the magic happens. We relentlessly monitor, test, and tweak campaigns daily, optimizing bids, harvesting keywords, and scaling what works.
Reporting & Scaling
We provide transparent weekly and monthly reports, holding strategic calls to discuss performance, insights, and the next steps for scaling your success.
Proven Success Stories
We measure our success by the success of our clients. Explore how we've helped brands across various industries achieve their goals on Amazon.
Scaling a Premium Headphone Brand in a Crowded Market
Client Overview: An established electronics brand with a high-quality product but struggling to gain traction against larger, more recognized competitors on Amazon. They faced high ACoS and low visibility for their most important keywords.
"LiveHelpIndia transformed our Amazon presence. They didn't just lower our ACoS; they built a scalable strategy that fundamentally grew our market share. Their expertise is unmatched."
- Mark Chen, CEO, AudioVibe Electronics
Key Challenges:
- Extremely high cost-per-click on primary keywords.
- Low brand recognition compared to market leaders.
- Inefficient campaign structure leading to wasted ad spend.
- Difficulty attributing ad spend to total sales growth.
Our Solution:
We implemented a full-funnel strategy focused on profitability and brand defense. This involved restructuring all campaigns, launching Sponsored Brands Video to tell their quality story, and using aggressive product targeting on key competitor ASINs.
- Created hyper-targeted long-tail keyword campaigns to find profitable traffic.
- Used Sponsored Display to retarget users who visited their product pages but didn't buy.
- Launched defensive campaigns to protect their own product pages from competitors.
- Optimized listings with A+ content to improve conversion rates from ad clicks.
Launching a New Organic Skincare Line
Client Overview: A startup D2C brand launching a new line of organic skincare products. They had zero sales history on Amazon and needed to build brand awareness and drive initial sales velocity quickly to compete in a saturated category.
"As a new brand, we needed a partner who could guide us through the Amazon launch process. LHI's PPC strategy was the engine of our growth, getting us the crucial early sales and reviews we needed to succeed."
- Sarah Jenkins, Founder, PetalPure Organics
Key Challenges:
- No brand recognition or customer reviews.
- High competition from established, low-cost brands.
- Limited budget for the initial launch phase.
- Need to educate customers on the benefits of their premium ingredients.
Our Solution:
We developed a launch-focused strategy that prioritized visibility and conversion. We started with aggressive auto-campaigns to gather data, quickly moving winning search terms into manual campaigns. Sponsored Brands video was used to highlight their unique value proposition.
- Focused initial budget on a small set of "hero" products to maximize impact.
- Used category targeting to appear alongside complementary products.
- Implemented a strategy to drive traffic to a well-designed Amazon Storefront.
- Monitored campaigns daily to control ACoS and reallocate budget effectively.
Revitalizing a Stagnant Kitchenware Brand
Client Overview: A well-established brand of kitchen gadgets whose Amazon sales had plateaued. Their existing PPC campaigns were unorganized, inefficient, and had not been updated to leverage Amazon's newer ad formats.
"Our sales were flat for two years. The team at LiveHelpIndia came in, completely overhauled our ad strategy, and the results were almost immediate. They breathed new life into our brand on Amazon."
- David Rodriguez, E-commerce Manager, KitchenCraft
Key Challenges:
- Stagnant sales and declining ad efficiency (rising ACoS).
- Outdated campaign structures with thousands of untargeted keywords.
- Not utilizing video or display advertising formats.
- Losing market share to newer, more agile competitors.
Our Solution:
Our first step was a massive cleanup and restructuring of the entire ad account. We paused thousands of underperforming keywords and consolidated campaigns. We then introduced a full-funnel approach, using Sponsored Brands and Display to re-engage past customers and attract new ones.
- Archived over 10,000 non-converting keywords in the first month.
- Segmented campaigns by product category, performance, and match type.
- Launched "New-to-Brand" focused campaigns using Sponsored Brands.
- Used data from their sales history to create powerful retargeting audiences.
Our Technology & Tools Stack
We leverage industry-leading technology to augment our expert strategies, giving your brand a powerful competitive edge.
What Our Clients Say
Our partnerships are built on trust, communication, and most importantly, results.
"The level of detail in their reporting is incredible. For the first time, I feel like I truly understand my Amazon advertising and its impact on my bottom line. Our ACoS has never been lower."
"We were hesitant to outsource our PPC, but LiveHelpIndia proved to be a true partner. They are proactive, strategic, and their team feels like an extension of our own. Our sales have grown 80% since we started."
"Their ability to manage campaigns across five different European marketplaces simultaneously is amazing. They handle all the complexity, allowing us to focus on product. A top-tier global partner."
"The 2-week paid trial was a great way to start. They identified so many areas for improvement in that short time that signing on for a full engagement was an easy decision. Highly recommend."
"Their AI-driven bidding is a game-changer. We used to spend hours every week adjusting bids. Now, we have better results with a fraction of the effort, and our team can focus on strategy."
"Beyond PPC, their advice on our A+ content and storefront design directly led to a 5% increase in our conversion rate. They understand the entire Amazon ecosystem, not just ads."
Ready to Stop Guessing and Start Selling?
Let our experts conduct a free, no-obligation audit of your Amazon ad account. We'll uncover hidden opportunities and show you a clear path to profitable growth.
Claim Your Free Audit NowFrequently Asked Questions
Have questions? We have answers. Here are some of the most common inquiries we receive about our Amazon PPC services.
A "good" ACoS (Advertising Cost of Sale) is highly dependent on your product's profit margins, your business goals, and the product's lifecycle stage. A common benchmark is around 25-40%, but for a new product launch, a higher ACoS might be acceptable to gain market share. The most important metric is your break-even ACoS. We work with you to determine a target ACoS that ensures profitability and aligns with your strategic objectives.
You can expect to see initial results and data trends within the first 2-4 weeks as we launch and gather performance data. Significant improvements in ACoS, sales volume, and profitability typically become evident within 60-90 days as our optimization strategies take full effect and we refine campaigns based on what the data tells us.
No, we do not lock our clients into long-term contracts. We offer flexible, month-to-month engagements because we are confident that our performance will make you want to stay with us. We also offer a 2-week paid trial to demonstrate our value upfront.
Your budget depends on your category's competitiveness, your goals, and your revenue. A general rule of thumb is to allocate around 10% of your total Amazon revenue to advertising. However, we provide a custom budget recommendation based on our initial audit and your specific growth targets.
We provide comprehensive weekly and monthly reports that are easy to understand. They cover all key performance indicators (KPIs) like impressions, clicks, CTR, spend, sales, ACoS, and ROAS. More importantly, our reports include analysis and a summary of actions taken and our strategic plan for the upcoming period.
Absolutely. We have extensive experience managing Amazon PPC campaigns across all major global marketplaces, including North America (USA, Canada, Mexico), Europe (UK, Germany, France, etc.), and Asia (Japan, Australia). We handle keyword localization and strategy adjustments for each specific market.