App Store Optimization (ASO) Services that Turn Visibility into Revenue
Stop burning cash on paid ads.
Our data-driven ASO strategies drive sustainable, high-intent organic downloads for your iOS and Android apps.
Trusted by Global Brands and Innovative Startups
Why Partner With LiveHelpIndia for ASO?
We're not just another agency. We are your strategic growth partner, committed to delivering measurable results that impact your bottom line.
Data-Driven Strategy
We don't guess; we analyze. Our strategies are built on comprehensive data from leading ASO intelligence platforms, competitor analysis, and market trends. Every decision is backed by data to maximize your results.
Full-Funnel Optimization
ASO isn't just about keywords. We optimize the entire user journey within the app store: increasing impressions, improving click-through rates with compelling creatives, and boosting downloads with optimized listings.
Transparent Reporting
You'll never be in the dark. We provide clear, concise monthly reports that track the KPIs that matter: keyword rank improvements, organic impression growth, conversion rates, and downloads.
AI-Enhanced Insights
We leverage proprietary AI tools to analyze market data, predict keyword trends, and identify competitor weaknesses at a scale that manual analysis can't match, giving you a critical edge.
Expert ASO Team
Our team consists of dedicated ASO specialists, not generalist marketers. They live and breathe the app stores, staying ahead of algorithm changes and new platform features so you don't have to.
Proven Process Maturity
With CMMI Level 5 and ISO certifications, our delivery process is refined and reliable. We ensure consistent quality, timely communication, and a seamless client experience from start to finish.
Focus on ROI
Our ultimate goal is to lower your blended user acquisition cost (UAC). By increasing high-quality organic installs, we reduce your dependency on expensive paid channels, delivering a direct, positive impact.
No Long-Term Contracts
We believe in earning your business every month. We operate on flexible, month-to-month engagements. Our 95%+ client retention rate is a testament to the value we consistently deliver.
Secure & Confidential
As an ISO 27001 and SOC2 compliant company, we adhere to the highest standards of data security. Your app's data, strategy, and performance metrics are always handled with the utmost confidentiality.
Our Comprehensive ASO Services
Our services cover every aspect of your app's store presence. We tailor a custom strategy that addresses your unique challenges and goals, ensuring no growth opportunity is missed.
1. ASO Audit & Competitor Analysis
We begin with a deep-dive audit of your current ASO performance and a thorough analysis of your top competitors to identify strengths, weaknesses, and opportunities.
- Establish baseline KPIs for tracking growth.
- Reverse-engineer competitor strategies to find vulnerabilities.
- Create a strategic roadmap for the first 90 days.
2. Keyword Research & Optimization
We identify the high-intent keywords your target audience is using and optimize your app's metadata (title, subtitle, etc.) to rank for these valuable terms.
- Utilize advanced tools for high-volume, low-competition keywords.
- Track keyword ranking performance weekly.
- Continuously refine keyword strategy based on performance data.
3. Conversion Rate Optimization (CRO)
We optimize every element of your app store listing—icon, screenshots, video, description—to persuade users to click "Download."
- A/B test your app icon, screenshots, and video previews.
- Craft compelling and persuasive app descriptions.
- Analyze user behavior funnels within the app store page.
4. Creative Asset Production & Optimization
Our design team creates stunning, data-informed icons, screenshots, and app preview videos that stop the scroll and communicate your value instantly.
- Design creatives based on market research and best practices.
- Ensure assets are compliant with all store guidelines.
- Localize creative assets for international markets.
5. Ratings & Review Management
We implement strategies to encourage positive reviews and effectively manage negative feedback, which is a major ranking factor and trust driver.
- Develop in-app prompts to generate more positive user ratings.
- Provide guidance on responding to user reviews.
- Analyze review sentiment for product insights.
6. A/B Testing & Iteration
We systematically test every key element of your app store listing to find the winning combination that drives the most downloads through continuous improvement.
- Run native A/B tests on Google Play and use tools for the App Store.
- Test hypotheses for icons, screenshots, videos, and descriptions.
- Implement winning variations to achieve incremental gains.
7. App Store Featuring Strategy
We help position your app to increase its chances of being selected for a feature by Apple or Google's editorial teams, leading to a massive surge in downloads.
- Ensure your app meets all technical and quality guidelines.
- Identify opportunities for seasonal or event-based features.
- Assist in crafting pitches to app store editors.
8. Localization & Internationalization
Launch your app globally with confidence. We adapt your app store listing—keywords, description, and creatives—to resonate with each target market's language and culture.
- Translate metadata and creatives for multiple languages.
- Conduct keyword research specific to each country.
- Optimize your strategy for regional market trends.
9. User Feedback Loop Integration
We analyze user reviews to provide valuable insights to your product teams, helping improve your app and, in turn, your ASO performance.
- Categorize user feedback into themes (bugs, feature requests).
- Identify the most requested features for your product roadmap.
- Bridge the gap between users, marketing, and development.
10. Algorithm Monitoring
The app store algorithms are constantly changing. Our team stays on the cutting edge of these updates, ensuring your ASO strategy is always aligned with current best practices.
- Monitor industry news and algorithm update announcements.
- Adjust strategies proactively to maintain and improve rankings.
- Test new platform features as they are released.
Your Roadmap to App Store Dominance
We follow a proven, transparent process that ensures our strategies are aligned with your business goals every step of the way.
1. Discovery & Audit
We deep dive into your app, goals, and competitors, benchmarking performance to find growth opportunities.
2. Strategy & Roadmap
We develop a custom ASO strategy and a 90-day roadmap with keyword targets, creative plans, and clear KPIs.
3. Implementation
Our team gets to work, optimizing your metadata, designing new creative assets, and implementing tracking.
4. Testing & Iteration
We continuously A/B test your store elements, analyze data, and iterate on the strategy to improve results.
5. Reporting & Scaling
You receive detailed monthly reports. We use these insights to scale what's working and refine our approach.
What Our Clients Say
We're proud to be a catalyst for growth for apps across industries.
"Their data-driven approach doubled our organic downloads in just four months and cut our user acquisition cost by 30%. They are not just a vendor; they are a true growth partner."
"The transparency and expertise are unmatched. They handled everything from keyword optimization to creating stunning new screenshots that boosted our conversion rate significantly."
"As developers, we had no idea how to market our game. LiveHelpIndia's ASO service was a game-changer. They got our game ranked and helped us get featured on the App Store."
Our Proven Success Stories
We deliver real, quantifiable results. Explore how we've helped apps like yours achieve massive organic growth.
FinTech App Increases Organic Installs by 150% and Achieves Top 5 Ranking
Client: A fast-growing FinTech startup with a mobile-first investment platform, struggling with visibility against competitors and high paid ad costs.
Challenge: The app wasn't ranking for core keywords, and its store listing failed to convert visitors due to uninspired creatives and a confusing description.
Our Solution:
- Identified and targeted high-volume, low-competition "long-tail" keywords.
- Overhauled all creative assets with professional, benefit-oriented screenshots.
- Rewrote the app description to lead with social proof and clear value propositions.
- Launched a review management campaign to boost the app's average rating and social proof.
Mobile Game Climbs Charts with Strategic Keyword Targeting and Creative A/B Testing
Client: An indie game studio with an engaging puzzle game that was buried deep in the app store rankings due to poor visibility.
Challenge: The game was using generic keywords, pitting it against massive titles. Its icon and screenshots failed to stand out in a visually crowded category.
Our Solution:
- Focused on niche keywords related to the specific puzzle sub-genre.
- Ran aggressive A/B tests on the app icon to find the version with the highest tap-through rate.
- Replaced static menu screens with dynamic, action-oriented screenshots.
- Produced a 30-second app preview video showcasing satisfying gameplay mechanics.
Health & Fitness App Expands Globally with a Successful Localization Strategy
Client: An established health app, successful in the US, that saw little traction in non-English speaking countries due to poor localization.
Challenge: The client had used machine translation for their listings, resulting in awkward phrasing, untargeted keywords, and culturally inappropriate screenshots.
Our Solution:
- Collaborated with native speakers in each target country for keyword research and metadata crafting.
- Created culturally adapted screenshots featuring appropriate models and food items for each region.
- Focused on market-specific keywords (e.g., "treino em casa" in Brazil).
- Managed the entire localization update process across 5+ different app store listings.
The LiveHelpIndia Advantage
See how our comprehensive ASO services stack up against other options.
| Feature | In-House ASO | Typical Agency | LiveHelpIndia ASO Services |
|---|---|---|---|
| Expertise | Limited to one person's knowledge | Generalist marketers | Dedicated team of ASO specialists |
| Tools & Tech | Expensive individual licenses | Basic toolset | Access to enterprise-level intelligence platforms |
| Strategy | Often reactive and ad-hoc | "One-size-fits-all" approach | Custom, data-driven strategy with AI insights |
| Creative Production | Requires separate design resources | Limited or outsourced design | Integrated expert design team for A/B testing |
| Cost | Full-time salary + benefits + tools | High monthly retainer | Cost-effective, high-ROI engagement |
| Reporting | Time-consuming manual reports | Basic, high-level reports | Transparent, KPI-focused monthly reporting |
| Process Maturity | Dependent on individual | Inconsistent processes | CMMI 5 & ISO certified, reliable delivery |
Technology & Tools We Master
We leverage the industry's most powerful platforms to give your app a competitive edge.
Frequently Asked Questions
Have questions? We have answers. Here are some of the most common inquiries about our ASO services.
App Store Optimization (ASO) is the process of improving an app's visibility within the app stores and increasing its conversion rate to drive more organic downloads. It's critical because the vast majority of users discover new apps by searching in the app stores. Without ASO, your app is essentially invisible.
You can see initial results, like ranking improvements for specific keywords, within the first 2-4 weeks. However, significant and sustainable growth in organic downloads typically takes 3-6 months. ASO is a long-term strategy, not a one-time fix.
While they share principles like keyword optimization, ASO has unique factors: app store-specific ranking algorithms, conversion rate optimization of visual creatives (icons, screenshots), ratings and reviews, and app performance metrics. It's a distinct discipline requiring specialized expertise.
While results vary based on your app's category and competition, our goal is always to achieve measurable growth in key metrics: improved keyword rankings, increased organic impressions (visibility), a higher app store conversion rate, and a significant lift in organic downloads.
No reputable ASO agency can guarantee a #1 ranking, as the app store algorithms are complex and constantly changing. We do, however, guarantee a transparent, data-driven process that is proven to significantly improve your app's visibility and download numbers.
Our pricing is tailored to your specific needs and the competitiveness of your app's category. We offer flexible models, including monthly retainers and project-based pricing. Contact us for a custom quote and a free ASO audit.
Ready to Dominate the App Stores?
Stop letting your competitors steal your downloads. Schedule a free, no-obligation consultation with one of our ASO experts today. We'll provide a free audit of your app and a clear, actionable plan to increase your visibility and revenue.
Get Your Free ASO Audit Now